Greg McDermot and April Gillies of ‘Zeal2U’ sat down with John Hagerty and Joven Demonteverde of the Be Business ‘Ask the Strategist’ team to discuss how they can grow their business from a business that remains true to it’s core values to a business that grows into other regions and remains a customer- focused brand into the future.
Background to Greg & April’s question:
- A new business based around health and fitness
- There wasn’t any good quality fruit and vegetables in their area, so they decided to open this business to provide the locals with fresh supplies
- They have been receiving general enquiries from people from other areas wanting their service
Greg and April want to grow their business to further expand in other regions but are unsure whether growing will change their initial customer-focused brand. John and Joven provided them with the right strategic advice that will allow them to make an ultimate decision in regards to growing their business.
Different discussion topics included:
- Business growth/development
- Business model
- Sales business
After John and Joven provided them with the right strategies and advice, Greg and April were very happy and content with their responses and stated “thanks for your time, thank you very much.”